The FONTPOP workshop delivers a concentrated dose of the very best font development workflows & processes. The session is ideal for graphic designers, calligraphers, letter artists and anyone else interested in creating a live font from a typographic sketch, and doing so with surgical efficiency. It’s also perfect for anyone wanting to amp up their vector handling, letter composition and typesetting skills. The information is presented in concise, understandable nuggets, with lots of visuals and hands-on exercises that help engrain each process.
SOFTWARE We’ll use TypeTool 3 (the Light version of FontLab Studio 5) during the workshop. It’s also helpful, though not required, to have Adobe Illustrator CC with the FontSelf plug-in. PLEASE BRING a Mac (or Windows) laptop with TypeTool 3 pre-installed (demo version at minimum; full version if possible). A limited number of extra laptops will be available on-site; please contact us if you might need one. :: If you have existing artwork you’d like to use for the workshop, we encourage you to bring it in.
TOPICS Optimizing and importing hand-drawn art; prepping Illustrator vectors for font development; key optical factors of letter composition; vector construction standards; optimal work strategies; letterfit principles and practice; common production pitfalls and how to avoid them; font mastering and iterating.
• The informative workshop: 7.5 hours total
• A digital guidebook recapping the key points
• An excellent selection of PSY/OPS fonts
• Snacks & refreshments
• Wi-Fi and other amenities
PREREQUISITES All skill levels are welcome! Familiarity with Bezier curves (vectors), Adobe Illustrator and Mac OS X are helpful but not required. Mainly bring your interest to learn, and your love of type & letters.
DIFFICULTY LEVEL Basic to Intermediate.
APPROACH The workshop consists of informational briefs, demos, walkthroughs and hands-on exercises. This workshop packs in a lot of information, but it is conducted in an easygoing manner. Q&A is encouraged throughout.
INSTRUCTOR Rod Cavazos is Principal Designer at PSY/OPS Type Foundry. He has designed typefaces for world class clients and brands for 20 years. He is an Adjunct Professor at California College of the Arts where he’s taught the acclaimed Type Design Studio since 2006.
FORMAT Group intensive. 7-1/2 hours.
SIZE Ten to fifteen seats. Early registration recommended.
LOCATION
Alphabetic Order Salon
at PSY/OPS Type Foundry
944 Market Street, Studio 504
San Francisco CA 94102
Conveniently located near Powell Street BART and MUNI. There are several parking garages in the area: Mission/Fifth, Ellis/O’Farrell. The nearest is across the street on Mason, at Hotel Metropolis (±$20 flat rate valet). Long-term street parking is not available in this neighborhood.
TERMS & CONDITIONS Please read our Terms & Conditions before registering, and contact us if you have any questions.
STUDENT PRICING is made available to students actively enrolled in 12 or more units (or equivalent). A photo ID and proof of enrollment will be requested after you register for a class. :: If you are a student taking fewer than 12 units; have recently graduated; are an instructor; or have other circumstances that require special consideration, please contact us to discuss them.
SPRING 2017 WORKSHOP
Date TBA | 9:45am–6:30pm
Registration
$295 Regular | $245 Students
Registration opens soon
Terms & Conditions